Why and how marketing automation can help you drive more sales

Wed, Apr 28, 10:00 AM (CEST)

About this event

The ultimate goal of your marketing is to generate more sales for your business. To accomplish this, we need to drive traffic to our website, convert that traffic into leads, and turn those leads into customers. But what marketing automation really impacts is the conversion and closing stages of this process.

Marketing automation is designed to help you prioritize and accomplish your tasks in a more streamlined and efficient manner. Unlike automating production processes, implementing an automation system will not make your job irrelevant, it will only make you more effective. It saves on time without compromising the authenticity of the content you produce. And it will help you achieve your goals faster.

In this webinar Steven shares:

  • What marketing automation is
  • How to use marketing automation
  • Do's and don'ts for using your CRM data to its full potential 
  • Examples of different use cases


  • Steven Groen

    Steven Groen


    Customer Success Manager

    Steven is a Customer Success Manager at HubSpot working with clients in the BeNeLux. Being a strategic consultant to his customers, he is a trusted advisor and an expert on topics like implementing strong marketing & sales strategies, automation, making data-driven decisions and creating a growth model for businesses (small, medium and large). 

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  • When

    Wednesday, Apr 28
    10:00 AM - 11:00 AM (CEST)


  • Thijs van Rosmalen

    Thijs van Rosmalen


    Account Executive

    See Bio
  • Organizer

  • Anne van der Kammen

    Anne van der Kammen

    Webs, HubSpot Consultancy Partner

    HUG Leader

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  • Partner