One of the most frequent asks we get from prospects and customers is, “How do we identify and close gaps across our people, processes, systems, and data?”

Since 2013, Measured Results Marketing has helped hundreds of companies to align Marketing, Sales, and Customer Success teams under a unified foundational structure that has resulted in greater inter-departmental collaboration, improved efficiency, and increased revenue.

MRM recently transformed the end-to-end sales process for one of its customers, returning 15 hours per employee back to their Business Development team, so they could focus on revenue-generating activities instead of administration.

As a result, we created this webinar, called “Lifecycle Automation - what’s in it for me?” specifically for B2B companies looking to implement their own RevOps strategy. Use your learnings to audit your existing sales processes, identify an ideal-state model, and automate repetitive parts of your sales process so your business development (BDR) teams can scale their efforts, improve efficiency, and bring in more revenue.