The Ideal Go-To-Market Foundation

Nov 10, 2023, 5:00 – 6:30 PM

Learn how to position your product, predict its performance, and create a connected customer experience — using HubSpot as your single source of truth. If you’re a startup owner, founder, or CMO, this event is for you. No high-level fluff here. This event will help you assess your current level of growth, formulate a plan for where you want to go and engage with peers on the same journey.

EnglishHUGMarketing Hub

About this event

Building a go-to-market foundation is simple. It’s not easy, but it is simple.

You just need a proven process that uses the tools at your disposal to create a connected customer experience. We’ll dive into:

  • Developing a clear picture of your ideal customer
  • Where your product or service fits in the competitive landscape
  • Defining your unique value proposition
  • How to use compelling insights to inform your messaging
  • Using HubSpot to drive conversions and optimize your growth engine
  • Creating a sales funnel that turns strangers into evangelists

And more!


  • Kevin Barber

    Lean Labs

    HUG Leader