Content Strategy: One Size Does NOT Fit All

Halifax
Wed, Jul 13, 12:00 PM (ADT)

Preparing your content strategy can be overwhelming. You may feel that you need to have your company included on every social platform, create a weekly TikTok, blog, send out emails. We are here to tell you NO! Content strategy best practices are not one size fits all - join our HUG to learn more!

About this event

When organizations think about their content strategy they revert to best practices, which tell you to blog, email, have a presence on all social platforms (including having a TikTok account), podcast, have a YouTube channel, etc.

We're here to tell you that this "strategy" probably isn't working for you and that there is a better way of thinking about what content you should be putting out into the world and where. Every company is different, which means your content strategy should also be different.

Halifax HUG is excited to welcome Christina Bockisch (former Inbound Consultant at HubSpot) as she dives into content strategy and the differences between right and wrong, best practices and myths.

So be sure to register your spot today, you won’t want to miss this!

Registration Instructions:

To register for this event you will either need to sign in via your HubSpot portal or sign up for a Bevy account.

Speaker


Organizers

  • Melanie Taljaard

    Melanie Taljaard

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    HUG Leader

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  • Amanda Purvis

    Amanda Purvis

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    Co Organizer -- Halifax HUG

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