In the competitive landscape of today, marketers face the challenge of turning visitors into leads and leads into customers. It is more essential than ever for marketing teams to be able to efficiently qualify and prioritize the right leads. That’s why a powerful lead scoring solution is key to achieving success and HubSpot provides precisely this tool! Join our session to learn about our new lead scoring tool and build out a score to identify your most promising leads.

In this interactive session you will learn how to:

• Build an effective lead score: create a score based on contacts/companies behaviors, engagement, and demographic information.
• Utilize lead scoring data: : learn how to use lead scoring cards to organize and prioritize leads in your CRM.

Participate in this hands-on workshop with a HubSpot Success Manager to master this important tool. Register today!