ABM that does not overwhelm: How to do it in HubSpot

About this event

Starting out with Account-Based Marketing does not have to be overwhelming. In this hands-on workshop, we will explore:
* What ABM is (and what it is not)
* How to design a small-scale test (without falling into the rabbit hole)
* How to determine whether it is a fit for your organization (without dropping all the other balls you are juggling)
* The differences between 1 to 1; 1 to few; and 1 to many ABM
* How to scale up when you are ready

Join us (virtually) on May 26 at 11:00 AM PT to get hands-on with ABM

{PS - All attendees will receive special swag from HubSpot!}


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