Starting out with Account-Based Marketing does not have to be overwhelming. In this hands-on workshop, we will explore: {PS - All attendees will receive special swag from HubSpot!} Please note: When registering for HUG events on the Bevy platform you will be prompted to log in with your HubSpot account. Bevy is a secure and trusted platform that integrates directly with your HubSpot portal, ensuring only HubSpot users participate in HubSpot User Group events.
* What ABM is (and what it is not)
* How to design a small-scale test (without falling into the rabbit hole)
* How to determine whether it is a fit for your organization (without dropping all the other balls you are juggling)
* The differences between 1 to 1; 1 to few; and 1 to many ABM
* How to scale up when you are ready
Join us (virtually) on May 26 at 11:00 AM PT to get hands-on with ABM
