ABM 1:1 - A Deep-Dive into running ABM to land your key accounts

Apr 11, 2023, 3:00 – 3:45 PM

SaaS (UK)

ABM 1:1 is the go-to strategy for companies that want to close 10 or less key accounts, commonly referred to as "whales". Join us as we dive into how you execute a 1:1 campaign 30 minutes.

Community-LedHUGSales and Marketing Alignment

About this event

Digital BIAS is a HubSpot partner specialising in Account-Based Marketing for teams on the HubSpot platform. 

Join us as we walk through the key aspects of running Account-Based Marketing campaigns to land 10 or fewer key target accounts.

We give you the full breakdown of what you need to do, how you need to do and, more importantly, how HubSpot enables you to deliver it with an integrated ABM platform like RollWorks, the leading ABM app in the HubSpot marketplace and a partner with Digital BIAS.

This event sees us joined by Eliza McKendry from Ocean.io, one of our tech partners and a tool we use here at the agency. Ocean helps build B2B target account lists in a couple of smart ways through your CRM and manual ICP search data.

Speakers

  • Paul Sullivan

    Digital BIAS

    Managing Director

  • Fawn Hudgens

    Digital BIAS

    Chief Storyteller

  • Eliza McKendry

    Ocean.io

    Product Marketer

Organizers

  • Paul Sullivan

    HUG Leader

  • Fawn Hudgens

    HUG Support