TRUE NORTH: CRM Adoption & A Framework To Make it Reality

May 17, 2023, 3:00 – 4:00 PM

In partnership with HubSpot HUGs, Supered Matt Bolian, Founder & CEO, will be hosting a virtual event on all things CRM and adoption related.

CRMHUGRevOpsSalesSales Hub

About this event

Join us on Wednesday, May 17th at 11am EST and learn how you can make all of your CRM adoption dreams a reality

Part 1: The Importance of CRM Adoption

  • Defining CRM and its role in driving revenue
  • Importance of CRM adoption: Process, Multiplicative Effect
  • Common challenges and roadblocks to CRM adoption

Part 2: Strategies for Successful CRM Adoption

  • Key factors for successful CRM adoption
    • Adoption Questions
    • Adoption Tactics
    • Adoption Characteristics
    • Adoption Detractors
  • How to track and measure CRM adoption success

Part 3: Framework To Make It A Reality 

  • “CREDIT” (Formerly CREIT: Celebrators, Reminders, Inspectors, Enforcers, Trainers)
  • Lessons learned and best practices from these examples

Can't wait to see you there 🚀


  • Matt Bolian


    Founder & CEO


  • Will Smith

    HUG Leader


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