Landing Page Features & SEO

Feb 1, 2023, 4:00 – 5:00 PM

Optimize your website so your brand and messaging reach the right contacts.

EnterpriseHubSpot-LedMarketing HubProfessionalSales Hub

About this event

Make sure you get your business front and center with the right contacts. This session will walk through how to improve your website through a few convenient tools.

With advanced form features, you can tailor your forms to work smarter and be more relevant to contacts, without having to create multiple variations of forms and landing pages. Add subdomains to help organize content for a specific function. Add a single campaign CTA to your associated campaign blog posts so you can then update your CTA to link to an new page/piece of content and ensure all your blog posts are updated.

You'll also learn how to ensure that all your HubSpot pages are optimized for search engines and how the SEO recommendations tool helps you achieve that optimization. You'll be able to see the results of those SEO changes by using the integrated Google Search Console to get organic search insights like average ranking position, related searches, total impressions, and click through rate for pages on your website — right inside your HubSpot account.

During this chapter of the Scale Like a Pro series, optimize your website so your brand and messaging reach the right contacts.

Most Valuable For: Marketing Pro+, Sales Pro+