July Workshop #1: Creating a Content Strategy

Jul 12, 2022, 12:00 – 1:00 PM (UTC)

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In this workshop, you’ll learn why a topic-driven content strategy is important to your business, how to identify topic clusters in the SEO tool, and how to optimize your website design. You’ll then go through a few examples you can use for inspiration, and the opportunity to apply what you’ve learned in a practical exercise.

CMS HubContent MarketingHubSpot-LedMarketing HubSEO

About this event

In this workshop, you’ll learn why a topic-driven content strategy is important to your business, how to identify topic clusters in the SEO tool, and how to optimize your website design. You’ll then go through a few examples you can use for inspiration, and the opportunity to apply what you’ve learned in a practical exercise.

Most Valuable For: Marketing Pro and Enterprise, CMS Pro and Enterprise

Speakers

  • Alec Barrett

    HubSpot

    Senior Customer Success Manager

  • Laura Schmidt

    HubSpot

    Customer Success Manager