September Workshop #1: SEO and Content Strategy

Weekly Workshops (NAM)
Wed, Sep 1, 2021, 1:00 PM (EDT)

Learn how to optimize your website design and content strategy to drive traffic.

About this event

The way we search has changed. A more advanced technology landscape means we can now strive to create content that matches the intent behind the search rather than obsess over keywords. In this workshop, you’ll learn why a topic-driven content strategy is important to your business, how to identify topic clusters in the SEO tool, and how to optimize your website design. You’ll also go through a few examples you can use for inspiration, and the opportunity to practice what you've learned.

Applicable to: Marketing Hub Professional, Enterprise


Hosts

  • Chloe Christiansen

    Chloe Christiansen

    HubSpot

    Customer Success Manager

  • Katelyn Kerins

    Katelyn Kerins

    HubSpot

    Customer Success Manager