In the U.S., there are about 5 million more available jobs than there are people looking for work.* If that’s not startling enough, consider that current active jobseekers typically lack the skillsets needed to qualify for certain positions. Or, they have in-demand skills that make them highly sought after in an industry — and the hiring competition is fierce.

How do savvy Human Resources professionals and companies win the battle for talent? How can Marketers help? 

Join Weidert Group President Greg Linnemanstons, Strategist Keith Voss, and Marketing Manager Kelly Wilhelme at the upcoming virtual Appleton HubSpot Users Group (HUG) to explore Successful Inbound Recruitment Marketing: Developing Your Playbook & Using HubSpot to Implement It. 

Fresh from Experience Inbound, Greg will recap his Winning the Battle for Talent presentation that frames inbound recruitment marketing as both a strategy and essential playbook for navigating today’s competitive labor market.

Keith and Kelly will introduce the HubSpot tools that can help execute an inbound recruitment marketing playbook that:

• Replaces outmoded paper application processes with a fast, efficient, and shareable online application experience
• Expands reach with targeted paid ads and improves results
• Supports HR teams with solutions that are easy to implement, track, and manage
• Gets the right message in front of the right people at the right time — and in today’s hiring climate, that time is right now!

Don’t miss our first hybrid HUG meeting! Join us in-person or online Tuesday, July 12 at 8:00 am CST for Successful Inbound Recruitment Marketing. Register above!

Questions? Contact the Appleton HUG leader, Mary Rockman, at mrockman@weidert.com.

*SOURCE: U.S. Labor Department; Seasonally adjusted via St. Louis Fed