Event Mastery in HubSpot: The End to End Playbook from Registration to Replay

Whether you run webinars or in-person events, HubSpot can be your command centre for promotion, registration, attendance, follow-up, and reporting. Learn how to design online and offline event processes that keep your data clean, your audience engaged, and your reporting sharp.

Presented by Adrian Low & Fergus Wong

Date: Tuesday, 9th September 2025

Time: 4 PM to 5 PM (HKT)

What You’ll Learn:

• Online Event Strategy: How to connect webinar platforms like Zoom to HubSpot, sync attendance data, and create Event Member records for cleaner multi-event tracking.

• Offline Event Strategy: How to streamline on-site check-ins with QR codes, log attendance directly into the Event Member Object (Custom Object), and tie follow-ups to in-person participation.

• Data Structure Best Practices: How to use the Event and Event Member objects (Custom Object) to keep event data organised for reporting and segmentation.

Agenda:

• Introduction

• Walk-Through of Playbook

• Live Poll & Q&A Chat

• Final Thoughts & Wrap-up

Registration:

This session is free to attend. Can’t make it live? Don’t worry, registrants will receive the full recording.