Account-Based Marketing 101

Sep 16, 2021, 6:00 – 7:00 PM

Interesting in account-based marketing? This HUG will provide a high-level overview of what ABM is, what it isn't, and answer your questions about how you can get started with ABM today.

HUGRevOpsSalesSales and Marketing Alignment

About this event

Account-Based Marketing has become an incredibly common buzzword in the market world.

What does it actually mean?

How is ABM different from other marketing strategies?

What kinds of businesses should use ABM?

Why is ABM important for B2B Marketers?

How do you even get started with ABM?

If you have found yourself asking these questions, you're in good company. With a variety of opinions and plenty of people trying to rank well in Google, it's complicated to know what's right and what's just written to rank.

That's why we are helping marketers like you understand the basics of ABM in the first Account-Based Marketing HubSpot User Group. Join us for this inaugural session to set the foundation of ABM and ask any questions you may have.

Register today!

Organizer

  • Michael D. Wilson

    Processology

    HUG Leader