Change management is a crucial skill for HubSpot admins to have. Whether you're rolling out a new tool, changing security protocol, or reimagining your sales process, you need to be able to guide individuals and teams through the transformation process.

Join VP of Revenue Acceleration John Drinane as he explains the ADKAR approach to change management and reviews the principles that make for successful change. He's going to share different tactics and strategies Instrumental Group uses when leading a client through change and review case studies that demonstrate how to apply best practices to reality. Come ready to ask questions and learn!