If you’re a HubSpot user curious about AI, a RevOps, Marketing Ops, or Sales Ops pro preparing for AI adoption, or a HubSpot partner or consultant guiding teams, this session is for you. Join Cathy Cordova, Principal Inbound Consultant at HubSpot, and Matt Stefan Founder of Hubjoy to unlock the full potential of the OpenAI Connector.

Learn practical setup tips, prompt strategies, and troubleshooting techniques that turn your data into actionable AI insights. Walk away ready to build cleaner data models, execute smarter GTM strategies, and confidently leverage AI with transparency and best practices.