Reach More Valuable Leads: Maximize conversions with HubSpot and Meta

Nov 5, 4:00 – 5:00 PM (UTC)

HubSpot Admins

More leads are great, but leads that convert are better. Using the Conversions API, seamlessly connect HubSpot to Meta technologies to enhance your lead quality. It's time to level up your lead game and make every interaction count!

Content MarketingInbound MarketingSocial Media Marketing

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About this event

Connecting HubSpot CRM to Meta technologies with the Conversions API is like giving your Meta lead ads a turbo boost! This powerhouse connection helps your ads get in front of the perfect audience and turn prospects into loyal customers.


Here's how it works: once HubSpot and Meta are synced, HubSpot sends Meta all the juicy details about how your Meta instant form leads are progressing through your sales funnel. Armed with this info, Meta can pinpoint the people in your audience who are most likely to convert. It's all about quality over quantity, folks!


And the results? Simply incredible. Ads that used this smart integration saw, on average, a 15% drop in the cost per quality lead. Even better, there was a 44% increase in the rate of turning a lead into a quality lead compared to ads focused purely on lead volume.

Speaker

  • Heriberto Salcedo

    Meta

    Product Marketing Manager

Hosts

  • Kyle Jepson

    HubSpot

    Principal Evangelist

  • D'Ana Guiloff

    Supered

    HubSpot Admin & Adoption Advocate

Organizers

  • Kyle Jepson

    HubSpot

    HUG Leader

  • D'Ana Guiloff

    Supered

    HUG Co-Leader

Partners

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Sprocketeer Community

Supered logo

Supered