Growing gradually with HubSpot: How Kompasbank went from Sales Hub to full suite

May 28, 7:00 – 7:45 AM (UTC)

Nordics SaaS

Discover how Kompasbank scaled with HubSpot — one hub at a time. In this HubSpot User Group, we’ll explore Kompasbank’s journey from using Sales Hub to embracing the full HubSpot suite. Learn how they tackled adoption challenges, integrated cross-hub tools, and built a powerful customer platform to support their growth

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About this event

Like many HubSpot users, Kompasbank didn’t roll out the full customer platform from day one. Instead, they started with Sales Hub to streamline their sales processes. As their ambitions and needs grew, so did their HubSpot setup—one hub at a time.

In this HubSpot User Group session, we’ll take you behind the scenes of how Kompasbank went from a single-hub setup to a fully integrated HubSpot powerhouse, covering Sales, Operations, Service, Content, and more.

Kompasbank’s journey mirrors what many scale-ups and digital-first companies experience, and whether you're currently using one HubSpot hub or several, this session will help you see your own path toward HubSpot excellence and give you:

- Insights into adoption challenges and how they can be overcome

- Real-life tips on cross-hub integration and how to prepare your team for each step

- Lessons learned from a company that went all in — and made it work

From automation and reporting to support systems and website migration — you’ll learn what hubs or features you might consider adding to your growing setup.

Join us on May 28th as we move beyond the basics and explore what’s possible with HubSpot — one hub at a time.

We hope to see you there!

Speakers

  • Emil Ulrik Friis

    Helion B2B

    Partner & Co-Founder

  • Espen Molin

    Kompasbank

    Head of CX & Growth

Organizers

  • Signe Bjørklund

    Helion B2B

    HUG Organizer

  • Lars Ørhøj Lauridsen

    Helion B2B

    Senior HubSpot & Tech Advisor

  • Michella Brix

    Helion B2B

    HUG Organizer