Today, SaaS buyers want to have a meaningful conversation with salespeople who understand their needs and challenges. They want to feel guided and helped in their situation and not pushed into buying your product. To accommodate the demands of today's buyers, you must be relevant and personal in your approach. And one way to do so is by using sales intelligence data.
On June 23, we will dive into how you can use a B2B Sales Intelligence Platform (Vainu) to enrich your HubSpot CRM with more in-depth data. By using real-live data you can support your prospecting with relevant company information and you can feed the data directly into HubSpot.
The first part of the event will be with our HUG leader, Lotte Lauridsen, at the wheel. She will show you how to nail your ABM and create targeted campaigns based on data with hands-on tips and best practices.
For the second part, we have invited Tobias Binau, Head of Sales at Upodi, to spill the beans on how they have succeeded with inbound sales using real-live company data. Tobias will let us in on the details of how they do inbound sales today including how they use Vainu to enrich their existing data to close more deals.
We're excited to share all of our experience, advice, and best practices with you. We hope to see you there!
Join our HubSpot User Group to be among the founding members of a newly founded community of HubSpot and Inbound champions in the Nordic B2B SaaS space.
As a member of the Nordics SaaS HUG you will:
Sign up for our upcoming event to become part of this new community from the get-go.
RSVP now to reserve your seat and get updates from the HUG.
The Nordics SaaS HUG is a community-led, non-commercial initiative adhering to the official HubSpot User Group principles.
Head of Sales
Partner & Co-Founder
Tobias is the Head of Sales at Upodi, a fast-moving Subscription Management Software, recently acquired by Visma.
Tobias has 7 years of experience with strategic and complex sales from various finance and FinTech companies.
Lotte is Partner at the agency Helion B2B and Inbound Specialist with 6+ years of experience with HubSpot implementation and operations. Her expertises are Strategy and Sales-Marketing Alignment for complex B2B Buyer's Journeys.