Ever wonder how Smart Content actually works? It’s truly the best way to provide the personalized experience your Contacts expect. In 2023, your goal should be to create engaging content that actually speaks to people’s interests and needs. Go beyond what you think your customers want and gather insights into their true pain points, frustrations, and goals. Then use Smart Content to deliver content that specifically addresses those personalized needs. Smart Content provides the individualized experience your Contacts expect by displaying content that is relevant to them. Whether it’s an email, landing page, website page, or CTA, you can change what people see according to their interests, industry, job title, lifecycle stage, location, and so much more. So how does Smart Content work? Find out in our next HUG group! We’ll do a live online demo to show you exactly how you can use Smart Content and why it should be your BFF in 2023. You have HubSpot – now let’s get the most out of your investment! SIGN UP TODAY! It really won’t be the same without you.